"Marketing is telling the world you’re a rock star. Social Media Marketing is showing the world you are one.
As Covid-19 takes the world by storm, it is more important than ever to focus on Social Media Marketing as a crucial Brand differentiator. In future Marketers will be very vary of paying that astronomical amount of money for those Gigantic hoarding that might or might not catch a small fleeting glace of a consumer, they will rather rely on Social Media where cost of that eyeball is infinitesimally smaller.
The next Big Trends in Social Media which every brand needs to keep an eye for are
Growing popularity of Tik-Tok
Instagram usage displacing that of Facebook
Ephermal Content like Stories are here to stay
Emergence of Social Media Tribes that will enable Brands to focus on them at a cohort level rather than engaging individuals
Rise of “Nano Influencers” who have a following of a few thousands, logic being that small audiences are more meaningfully engaged versus “Mega Influencers” who are chasing brands owing to earning potential.
Do you Know
1.India has the second highest number of Instagram Users (88 Million). Source -
COUPLES Break Up, FAMILIES are Dysfunctional, FRIENDS are unpredictable but TRIBES support one another and thrive. We at Brand Books are a tribe of people from all walks of life. We don’t treat each other as just a skillset or a human resource. We value and celebrate each other that enables us to inspire our clients.
2.Driven by OBJECTIVES
We have a relentless zeal to base all our efforts on our client’s Marketing Objectives. We will suggest a social media channel just because its hip but would push our clients to leverage a new upcoming channel if it can increase our client’s overall Brand Awareness within an untapped market segment. Our Social Media Playbook is not created on a whim. We start by defining objectives, researching audiences, crafting a Brand tonality, amplifying it by leveraging appropriate influencers and measuring the results against set objectives. The day to day postings is way cooler when our teams know they are outperforming their objectives.
3.We can help you STANDOUT
More than anything else we are fresh. Our social media artists can give your brand a jolt it so deeply craves. Our ideas make Noise, gather eyeballs and for sure can incite a Creative storm that help you standout.
So the next time when you are looking for a hungry, fresh, competent Social Media Marketing company in Gurgaon or a SMO Company in Delhi, you ought to have us in your consideration set.
We are a niche digital agency that bridges the gap between Marketing Goals and Results by delivering campaigns that yield great Marketing ROI