Digital Natives that scour the internet for almost everything has become well adept at doing their research and not get swayed by quick hacks. They can easily differentiate a fake review and can easily identify when an advertorial is getting too preachy about a brand’s product. Since the customer has never been in more control and have plenty of choices when it comes to choosing a product or service, so as a result brands need a more novel approach to beat the competition. This approach is termed as Inbound Marketing or Pull Marketing by marketers and brands alike. The foundation of Inbound Marketing is quality content. which marketers and brand call Inbound Marketing. Content is the dynamo that attracts potential customers and eventually make them customers and also brand afficionados. If a brand can delight its customers with content that is fun, useful and intuitive then your sales funnel will always be your competitors’ envy.
-Over 50% of brands consider volume and variety of content as the biggest challenge in speeding up sales and increasing retention. Source -
-According to HubSpot the go to voice for Inbound Marketing, 70% of brands are actively investing in content and 40% of brands consider content as one of the most important components of their overall marketing strategy. Source: -
-78% of consumers say that personally relevant content increases their purchase intent. Source: -
-User generated content is the most important part of content playbook as 85% of people trust unbiased content that is created by other users. Source: -
Our content marketing services help our clients by supporting their commercial goals across multiple digital channels. We provide full spectrum content marketing services ranging from content audit, content strategy, content planning, content distribution and content measurement Our whole strategy is built on increasing a brands ROI on its marketing spends. We specialise in strategizing content for various marketing leads like Improving Brand Awareness, Build Customer Trust to Improve Customer Retention, Generate Leads, Increase Customer Engagement as well as to Nurture Leads. Our content team is adept at developing content ranging from snappy short form content or thought leadership led long form content or an interactive infographic. Our content solutions include:-
"The Brand Books" leverages proprietary Content Marketing Frameworks to make sure that your brand has a crucial competitive advantage over other players in market when it comes to Content Marketing. So you don’t have to type in Content Marketing Services, Content Company in Delhi, Content Marketing Agency on Google.
We are a niche digital agency that bridges the gap between Marketing Goals and Results by delivering campaigns that yield great Marketing ROI
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